Our client on the software side wanted to launch a new website, seamlessly connected to their booking and imaging system. They also wanted the new site to reflect their distinct, unique, and recognizable branding, which was the result of a recent redesign project. The same designer who worked on the agency’s rebranding would lead the web project, so we could expect some visual consistency. We came to the project ready to take direction from the designer regarding look-and-feel, vibe, and their concept for the agency brand, as we have done for many other agencies, with many other developers…

But let’s be honest, if you’ve ever done a web project, you know everybody approaches them with low expectations and fear of the unknown. The client is worried about cost, the designer is worried the developer will be an arrogant code-slinger, and the developer is worried the designer will be a diva. As the liaison, relationship-manager, and keeper-of-the-peace, I was worried about all three!

As it turned out, the designer was brilliant, the developer was amazing, and the client was extremely happy with the result!

My favorite part was when, after this agency website project was completed, the designer said, “This was the best experience I’ve ever had working with a developer!”

That’s how we roll…and code… 🙂